4.8/5 (350+ Reviews)

The Anatomy of Mergers & Acquisitions

A complete practical guide for business leaders, investors, professionals and consultants to master the entire M&A lifecycle from strategy, valuation, due diligence, integration and performance evaluation.
Parthasarathy VS, Asha Prasuna
This book includes:
M&A Valuation Templates
Pitch & Term Sheet Formats
MCQs & Case Studies
M&A Risk Assessment Scorecard
Free Digital Copy
on hard copy
COD Available
on hard copy
Secure Payments
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40
Frameworks
10
Case Study
10
World Examples
5
Proven Strategies

What You’ll Learn

Foundational Knowledge of M&A Readers will gain a clear understanding of the fundamentals of mergers and acquisitions—why and when companies pursue M&A, the types of deals, and the key drivers influencing these decisions.
Global and Indian M&A Landscape The book offers insights into the global evolution of M&A activities since the 1980s, while also detailing the trajectory of Indian M&A from post-liberalization in the 1990s to the present.
Theoretical and Practical Integration A key value of the book lies in bridging academic theories with real-world practices, helping readers understand M&A through both scholarly frameworks and business experiences.
In-depth Analysis of Synergies and Valuations The book covers various types of synergies (financial, technological, geographical, etc.) and valuation approaches (DCF, multiples, DDM), enabling readers to comprehend how value is identified and measured in deals.
Risks, Biases, and Post-Merger Performance It explores common myths and biases that impact M&A decisions, methods for risk assessment (both financial and non-financial), and how to objectively evaluate the success or failure of a deal post-integration.
Contemporary Issues and Future Outlook Emerging themes such as ESG considerations, climate risk, communication strategies, and the evolving future of M&A processes are covered, offering a comprehensive and forward-looking perspective.

Quick Book Highlight

Description

Marketing Made Easy is a complete roadmap to building, executing and scaling marketing strategies in today’s business environment.
Whether you’re a founder building a business from scratch, a marketer sharpening your execution skills or a business professional who needs clarity on how marketing impacts growth, this book is written to serve as your reference manual.
You’ll find detailed discussions on branding, positioning, customer behavior, funnels and performance measurement, all tied to real case studies from successful companies.
Deb Gooha brings 25+ years of marketing experience to every page simplifying the complexity of marketing into clear frameworks, relatable stories and actionable guidance you can use immediately.

Read Sample

Curriculum

1. Introduction to Mergers and Acquisitions

- What are M&As?
- Why Do Companies Go for M&As?
- When Are M&As Useful?
- Key Drivers of M&As
- Types of M&As
- CEO/CFO Dilemma
- Case Studies

2. Global Mergers & Acquisitions (M&A) Scenario

- Evolution of Global M&As
- Reasons for Cross-Border M&As
- Globalisation and M&As
- Global M&A Statistics
- Case Studies

3. Indian Inbound and Outbound M&A Transactions

- Pre- and Post-Liberalisation Trends
- Inbound & Outbound M&A Data
- Case Studies

4. M&A Synergies

- Theoretical Synergies: Efficiency, Market Power, Strategic Realignment
- Financial, Tax, Regulatory, Geographical, Technological, R&D, Supply Chain Synergies
- Case Studies

5. M&A Process

- Case Method
- Survey and Interview Method
- Theoretical and Empirical Models
- Choosing the Right Research Method

7. Myths and Realities in M&As

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Measuring marketing performance and optimisation

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Scaling your marketing efforts

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Strategies for expanding your audience/increasing your reach

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Tactics for driving traffic to your website

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Executing a successful marketing campaign

- Introduction to marketing
- historical perspective
- Distinctions between sales and marketing
- The role of marketing in business
- Key concepts and definitions
- My journey in marketing

Meet the Author

Parthasarathy VS
Board Member | Ex-Group CFO & CIO, Mahindra Group | Chartered Accountant
Spearheaded over 125 M&A transactions across industries during his 37+ year career.
Served as Group CFO, Group CIO, and President of the Mobility Services Sector at Mahindra Group.
Holds board positions at LIC, NIIT MTS, Pennar Industries, and is a Governor at IIM Mumbai.
Recognized with lifetime achievement awards across CIO, CFO, and business leadership roles.
Asha Prasuna
Professor & Head, Department of Economics, K J Somaiya Institute of Management
Combines over 30 years of academic, industry, and consultancy experience.
Held key roles at Unit Trust of India and Dun & Bradstreet India as an economist and domain expert.
Published six textbooks and several research papers in reputed journals.
Advisory board member, editor, and subject expert for leading institutions and startups.
SNV Siva   Kumar
Dean, Faculty of Humanities & Social Sciences, Somaiya Vidyavihar University
Brings 35 years of academic and research experience in economics and management.
Guided 16 PhD scholars across top universities in India.
Holds one granted patent, two copyrights, and has published widely in peer-reviewed journals.
Authored three textbooks and awarded a gold medal during his academic journey.
Parthasarathy VS
Board Member | Ex-Group CFO & CIO, Mahindra Group | Chartered Accountant
Spearheaded over 125 M&A transactions across industries during his 37+ year career.
Served as Group CFO, Group CIO, and President of the Mobility Services Sector at Mahindra Group.
Holds board positions at LIC, NIIT MTS, Pennar Industries, and is a Governor at IIM Mumbai.
Recognized with lifetime achievement awards across CIO, CFO, and business leadership roles.
Asha Prasuna
Professor & Head, Department of Economics, K J Somaiya Institute of Management
Combines over 30 years of academic, industry, and consultancy experience.
Held key roles at Unit Trust of India and Dun & Bradstreet India as an economist and domain expert.
Published six textbooks and several research papers in reputed journals.
Advisory board member, editor, and subject expert for leading institutions and startups.
SNV Siva   Kumar
Dean, Faculty of Humanities & Social Sciences, Somaiya Vidyavihar University
Brings 35 years of academic and research experience in economics and management.
Guided 16 PhD scholars across top universities in India.
Holds one granted patent, two copyrights, and has published widely in peer-reviewed journals.
Authored three textbooks and awarded a gold medal during his academic journey.

Reviews

Mohit Sharma
This is a quite helpful for stock market learners especially those who are beginner. It explains important concepts in simple words.
Mohit Sharma
This is a quite helpful for stock market learners especially those who are beginner. It explains important concepts in simple words.
Mohit Sharma
This is a quite helpful for stock market learners especially those who are beginner. It explains important concepts in simple words.
Mohit Sharma
This is a quite helpful for stock market learners especially those who are beginner. It explains important concepts in simple words.

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